Branding and poster layout for a fictional Arts Gallery.
In a 70s design magazine (which was part of my grandpa's heritage), I found a nice ad for "Eumig" Super 8 projectors. I used the photo of it for an illustation and started working on it and playing around, not knowing how my work would end. The projector's shape seemed kind of retrofuturistic to me, so I thought something archaic like a Super 8 projector could be an interesting theme for a today's Gallery of Visual Arts.
But, to be honest, the whole process was more or less intuitive, so the result was surprising even to me.
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